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Lightology

LIGHTOLOGY
WEB DESIGN | PROMOTION | MARKETING

Lightology is North America's original and most dynamic contemporary lighting showroom. Though a wildly successful retail-based business, Lightology wanted to expand its web presence. I was brought on board to improve the design and user experience of the eCommerce platform. The largest project I contributed to, was the development of a web tool catered to architects and interior designers that helps organize and share purchases for large-scale lighting projects. Additionally, I helped clarify the brand guidelines by redesigning the marketing email templates, aligning monthly promotion design, and improving the look and feel throughout the website.

Homepage design

Homepage Web Design Layout
Homepage Web Design Layout

UI/UX, header design

Header UX Design Header UX Design

Article Page Design

Web Design Layout - Squidspit

Category Page Design

Web Design Layout - Squidspit

Marketing campaign design

Marketing Email Design

Facebook graphics template concept

Facebook Template Design Facebook Template Detail

Poster design

Design with Light Breast Cancer Awareness 2015